We live in the age of data, and at beamian we believe that well-crafted information is the key to the success of your events. That’s why we continue to bring more value to your organisation.
We’re introducing a new feature: Interaction Heatmap. This tool allows you to obtain a post-event report with a clear visual analysis, highlighting:
- The most popular areas and exhibitors.
- Visual behaviour patterns.
- Useful information for planning future editions.
With data like this, you can make more informed decisions, improve the visitor experience and maximise the return for exhibitors.
Example in action: During an event in the mechanical industry (expoMECÂNICA 24), heatmaps highlighted the areas with the greatest flow of interactions per visitor – contact sharing with the companies – helping organisers to fine-tune the layout of exhibitors and improve efficiency of the event.
beamian’s mission is to help you transform your events with the power of data. Find out how this feature can make a difference!
